Since 2023, she has been strengthening the KB&B team as a senior project manager. Her focus is on developing school campaigns that both convey the brand but also offer real added value for students. Her experience in the publishing industry, particularly with books for children and young people, complements her commitment to educational projects.
As Head of Paid Media at KB&B - Family Marketing Experts, Patrick Reinemann manages the planning and implementation of paid media campaigns. With many years of experience in digital marketing, he specializes in Facebook Ads, Google Ads, Amazon Advertising and Programmatic Advertising.
Patrick stands for tailor-made marketing solutions and uses his expertise to ensure successful campaigns.
Inka Springer is an experienced senior art director who enriches our projects with her creative expertise.
Her ability to develop innovative and visually impressive concepts makes her an indispensable force in our team.
With a high level of design and a keen sense for details, she makes every campaign shine.
She has over 20 years of experience in the communications industry and impresses with marketing expertise, organizational talent and a sense for innovative ideas.
With empathy and pragmatism, she leads projects to success — always with the aim of finding the right language for children, mothers and fathers.
