As a senior strategic consultant at KB&B, he is responsible for servicing our key customers.
His responsibilities include developing brand and marketing strategies, leading collaborative and results-oriented workshops, and continuously collecting current insights about target groups and markets in order to provide both customers and team members with clear orientation and inspiration.
Background: 16 years of experience in leading agencies such as TBWA\ Berlin, Media Arts Lab London or VCCP London, where he worked with clients such as Mars Petfood, PlayStation, Apple, Cadbury and others.
Websites, newsletters, apps, competitions,... whenever things get technical with us, we can rely on Alice's knowledge.
Often quiet in the background like a reliable CMS, but often with a wow effect, like the main prize for one of our customers. She would never say that, of course.
Both our customers and we appreciate their peace of mind, even when the waves beat faster, their absolute expertise and their warmth.
Since 2023, she has been strengthening the KB&B team as a senior project manager. Her focus is on developing school campaigns that both convey the brand but also offer real added value for students. Her experience in the publishing industry, particularly with books for children and young people, complements her commitment to educational projects.
