Starting position

Even strong brands like PLAYMOBIL are faced with the challenge: How can physical game worlds be experienced digitally without losing emotionality? While classic digital ads are ignored after seconds, PLAYMOBIL was looking for a format that authentically extended their rich theme worlds.

AI-powered solution

StoryWonder integrates PLAYMOBIL worlds into personalized AI stories. Advanced language models seamlessly weave pirate ships, princess castles or police stations into individual adventures in which the child acts themselves. The AI automatically adapts language, complexity, and characters to age and interests — from 1-year-old explorers to 12-year-old adventurers.

Strategic partnership

KB&B developed content integration with PLAYMOBIL: From translating iconic game worlds into AI-compatible narratives to implementing brand values into age-appropriate stories. Each of the nine PLAYMOBIL theme worlds becomes a personalized experience space with measurable engagement rates.

Measurable success

While YouTube ads receive an average of 15 seconds of attention, PLAYMOBIL stories generate 6+ minutes of active brand interaction. The AI enables scaling without loss of quality: Each story is unique but brand-consistent.

CONCLUSION

The PLAYMOBIL partnership proves that AI storytelling transforms brand content into emotional family experiences with measurable ROI. Instead of fleeting advertising contacts, there are 6+ minutes of intensive brand loyalty — with thousands of active users and growing international reach in 11 languages.

This innovation opens up completely new ways of customer loyalty for brands in all industries.

Download the app and test it yourself for free at www.storywonder.de or develop your own world of AI stories with us.